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But as my business grew, it became overwhelming. Opportunities were everywhere, while my to-do list grew longer and longer. So, I made a choice: I would ignore all opportunities and cold emails unless they exactly aligned with my current focus. (2/5)
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From this, I learned two invaluable principles: Principle 1: Saying “no” is a precision tool, like a scalpel. It does minimal collateral damage. But saying “yes” is a weapon of mass destruction, equal to saying “no” to many other things because it occupies your time. (3/5)
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Principle 2: Missing a good opportunity has a low impact. Good opportunities are plenty, and even the second or third-best will get you far. But ignoring an problem, like retaining a poor employee or keeping a bad client, is detrimental and will drain your time and energy. (4/5)
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In short: Default to “no,” make your “yes” a precious thing. Have FOUP, not FOMO – Fear of Unaddressed Problems. (5/5)

