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Some people asked: What is programmatic SEO? So here's a step-by-step guide on how to "break the matrix" with the example of Stagetimer. 1. Choose a Keyword Mine is a timer. So I chose people searching for "30 minute timer" or "1h timer"Permalink On twitter.com
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2. Recognize how bad my example is It's no a long-tail keyword: 🚩 There's strong competition: 🚩 Google has their own tool for it: 🚩🚩🚩 Still, somehow it works 🤷♂️Permalink On twitter.com
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3. Design the URL The keyword has to be in the URL. I chose stagetimer.io/go/30-minutes/Permalink On twitter.com
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4. Design the page The page has to reflect the URL. So "/go/30-minutes/" has to be a 30:00 timer and "/go/1-hour-15-minutes" has to be a 1:15:00 timerPermalink On twitter.com
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5. Add internal links So Google can find and index your programmatically generated pages. I added a reference to other pages on each page and also some in the footer to get the crawler started.On twitter.com
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6. Wait and watch Let Google index your pages and watch impressions go to the moon 🚀🌖 If you do a better job then me you can even save your CTR from turning into rubbish 😆Permalink On twitter.com
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Turned this thread into a blog post 😄 lukashermann.dev/writing/programmatic-seo-a-step-by-step-guide/Permalink On twitter.com